Defy aging, organically
NeoLife's mission to make the world a healthier, happier place through the use of whole food nutrition also translates to nutrition for one's skin. Nutriance Organic was a natural outcome of adhering to the standards of pure and natural ingredients.
Project: Nutriance Organic, branding and product launch
Client: NeoLife
Agency: In-house
Function: Designer
Role: Competitive Research, Brand Guidelines, Launch Flyer, Brochure, Icon Designs, Product Science Presentation
The very act of buying a skin care product is an act of defiance against aging. NeoLife's sister brand, Nutriance Skin Care sought to actualize this fact by offering an industry first; an organic, marine botanical based skin care line. Using pure and patented sea water, marine seaweed extracts and scientifically backed essential oils to combat the visible signs of aging, Nutriance Organic gives people the power to DEFY aging.
The launch of Nutriance Organic exceeded projected sales by 18%, a testament to the power of its organic, marine botanical-based formula and the effectiveness of the branding and product launch strategies developed by our team.
Project: Nutriance Organic, branding and product launch
Client: NeoLife
Agency: In-house
Function: Designer
Role: Competitive Research, Brand Guidelines, Launch Flyer, Brochure, Icon Designs, Product Science Presentation
The very act of buying a skin care product is an act of defiance against aging. NeoLife's sister brand, Nutriance Skin Care sought to actualize this fact by offering an industry first; an organic, marine botanical based skin care line. Using pure and patented sea water, marine seaweed extracts and scientifically backed essential oils to combat the visible signs of aging, Nutriance Organic gives people the power to DEFY aging.
The launch of Nutriance Organic exceeded projected sales by 18%, a testament to the power of its organic, marine botanical-based formula and the effectiveness of the branding and product launch strategies developed by our team.
Brand Guidelines
The Nutriance Organic Brand Guidelines was written and designed by me in order to educate and equip the global Communications Teams in their efforts to launch in their own markets.
